Primary logo
Our primary logo consists of "pitchIN" in a 'wallet'.
Brand Guidelines
Welcome to the pitchIN Brand Resource Center. Please follow the guidelines on this site when referring to pitchIN as a fundraising platform or partner.
Download KitpitchIN Logo
Secondary logo
Our secondary logo consists of “P” in a “wallet”. When the primary logo doesn’t fit in the tight space, use this logo instead.
pitchIN Primary Colors
Red
cmyk
0, 83, 80, 25
rgb
191, 32, 38
hex
BF2026
Green
cmyk
100, 0, 48, 59
rgb
0, 105, 55
hex
006937
Clear Space
Clear space prevents type, imagery or other graphic elements from interfering with the legibility of our logo.
No graphic elements should encroach the border around the logomark.
This space is determined by 50% height of logomark on each side.
When using pitchIN logo
Use white logo on coloured backgrounds that clashed with our red and green colour, or darker coloured background.
Use primary logo on vibrant or white coloured background.
When referring to pitchIN
- pitchIN is always spelled with lowercase p and uppercase I and N.
- When promoting a fundraising campaign, refer to pitchIN as an equity or token crowdfunding platform and use phrases like "investment available on pitchIN" or similar expressions.
- If you're a partner, refer to pitchIN as an ECF/TCF partner and use phrases like "in partnership with pitchIN" or similar wording.
PSTX Logo
Primary Logo
- The PSTX logo represents the pitchIN Secondary Trading Market.
- It features "PST" in green (#006937) and "X" in red (#BF2026), creating a bold and distinctive design.
When using PSTX logo
Use white logo on coloured background that clashed with our red and green colour, or darker coloured background.
Use primary logo on vibrant or white coloured background.
When referring to PSTX
PSTX is spelled as capital letters P,S,T and X