Broku and pitchIN are proud to announce a new partnership aimed at empowering and accelerating early and mid-stage startups in Malaysia. Broku, Malaysia’s Branding and Marketing Strategist, will now be supporting its startups to raise funds via equity crowdfunding on pitchIN. This partnership will provide investors with a unique opportunity to support and invest in innovative and exciting startups in the region.
The BROKU Ecosystem
The Food & Beverage (F&B) sector has always been an integral part of an emerging economy. In Malaysia, F&B based Micro, Small and Medium Enterprise (MSME) contribute as much as 23.8% of national GDP in 2022, and it is expected to rise further in 2023, driven by increasing population, rising disposable income and thriving tourism industry.
The F&B industry presents many opportunities for growth and success, but it also faces a multitude of challenges such as labour shortages, rising costs, increased competition and general lack of expertise in business management and marketing.
BROKU was established as a response to the capacity gaps that exist with the creation of an comprehensive ecosystem with the purpose of nurturing and guiding entrepreneurs to increase sales and achieve success.
With the aim of empowering entrepreneurs, BROKU provides strategic resources and key services such as specialised training programmes, mentoring, cutting-edge technology platform and financial expertise to drive growth and maximise business potentials.
Equipped with a strong team with over 60 years combined experience in branding, marketing, hospitality management and financial , BROKU is well placed to provide solid, pragmatic and actionable strategies and solutions.